Examlex
Much of the real online action in ecommerce is in business- to- business marketing.
Consumer Surplus
Consumer surplus is the difference between the total amount that consumers are willing and able to pay for a good or service and the total amount that they actually pay.
Total Surplus
The sum of consumer surplus and producer surplus in a market, representing the total benefits to society from the trade of goods or services.
Equilibrium
A state of balance where demand equals supply in a market, leading to a stable price.
Total Surplus
The aggregate of consumer surplus plus producer surplus in a marketplace, symbolizing the overall advantages to society.
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