Examlex
A stationary broth culture contains 10 billion (1010) cells. The microbial death rate during autoclaving of this spent culture is 1.5 minutes. How long must it be autoclaved to be considered sterile?
Issues
Topics or problems under consideration or dispute, which may impact an organization or individual’s reputation and require management or resolution.
ELM
ELM, or the Elaboration Likelihood Model, is a theory in psychology that explains different ways of processing stimuli, why they are used, and their outcomes on attitude change.
PR Practitioners
Professionals who manage the public image and communication strategies of individuals, organizations, or companies to build and maintain a positive public perception.
ROPES Process
A model in public relations that consists of Research, Objectives, Programming, Evaluation, and Stewardship, guiding strategic communication planning.
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