Which of the Following Is NOT a Way to Close

question 12

Multiple Choice

Which of the following is NOT a way to close Gap 1?

• A) Manage by walking around
• B) Formal marketing research
• C) Create a culture where complaints are welcome
• D) All of the above are ways to close Gap 1

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Definitions:

Social Forces

The societal factors that influence and shape individuals' behaviors, beliefs, and attitudes, including culture, norms, and social structures.

Marketing Strategy

A long-term plan designed to promote products or services and achieve specific marketing objectives by understanding customer needs and creating a sustainable competitive advantage.

Environmental Force

External factors, such as social, economic, technological, competitive, and regulatory conditions, that influence an organization’s operations and outcomes.

Personalized Marketing

A marketing strategy where promotional messages are tailored to individual consumers based on their preferences and behaviors.