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A Customer Likes Playing Golf

question 6

Multiple Choice

A customer likes playing golf. This is a basis for_______ segmentation.


Definitions:

Munchausen Syndrome

Munchausen Syndrome is a psychiatric disorder wherein individuals purposely feign disease, illness, or psychological trauma to draw attention, sympathy, or reassurance to themselves.

Somatic Symptom Disorder

A mental disorder characterized by an excessive focus on physical symptoms, such as pain or fatigue, that causes major emotional distress and difficulties in functioning.

Factitious Disorder

A mental disorder in which a person acts as if they have a physical or mental illness when they are not really sick, to assume the sick role and gain medical attention.

Body Dysmorphic Disorder

A mental health condition where a person obsessively focuses on a perceived flaw in appearance, often not noticeable to others.

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