According to Alan Fiske,there Are Four Fundamental Types of Relationships

question 101

Essay

According to Alan Fiske,there are four fundamental types of relationships around the world.Describe each of these four types of relationships.

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Definitions:

Demand-oriented

A pricing strategy focused on consumer demand factors; prices are set at levels that are believed to stimulate demand.

Pricing Approach

A pricing approach refers to the strategy a business employs to set the prices for its products or services, considering factors like cost, demand, and competition.

Skimming Pricing

A pricing strategy involving setting high initial prices for a new product to maximize revenue layer by layer from segments willing to pay the high price.

Penetration Pricing

A pricing strategy where the price of a new product is set lower than the competitors’ prices to gain market share quickly.