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What Is Counterfactual Thinking? How Can Counterfactual Thinking Help Influence

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What is counterfactual thinking? How can counterfactual thinking help influence our emotional responses to a particular outcome?


Definitions:

Perceived Susceptibility

An individual's belief about the likelihood of experiencing a threat or disease.

Positive Reinforcement

A technique in behavior therapy that involves providing a reward to encourage the repetition of a desired behavior.

Negative Reinforcement

A behavior modification process where the removal of an undesirable or unpleasant outcome following a desired behavior increases the likelihood of that behavior in the future.

Adherent Patient

Refers to a patient who closely follows the treatment plan prescribed by their healthcare provider.

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