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PSAʹs Are Messages to Correct Previously False Claims About a Product

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PSAʹs are messages to correct previously false claims about a product.


Definitions:

Larger Brains

Refers to species or individuals that have relatively bigger brains, often associated with higher cognitive functions.

Primates

An order of mammals including humans, monkeys, and apes, characterized by large brains, forward-facing eyes, and opposable thumbs.

Brain Size

The volume or weight of the brain, often discussed in relation to body size or intelligence across different species.

Radiator Hypothesis

The theory suggesting that the design of the human brain's vascular system evolved to help dissipate heat generated by increased metabolic activity.

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