Marketing Strategies and Tactics That Are Applied to Alter or Create

question 28

Multiple Choice

Marketing strategies and tactics that are applied to alter or create behaviors that have a positive effect or try to reverse negative outcomes for individuals, society, and the environment are called

• A)social marketing.
• B)corrective marketing.
• C)applied marketing.
• D)better business strategies.

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Definitions:

Preparation Time

the period allocated for planning, organizing, and setting up before an event, activity, or task begins.

Handouts

Printed materials or documents distributed to participants for reference or information in meetings, classes, or presentations.

Audience

A group of people who gather to watch, listen to, or read something, especially in the context of entertainment, a lecture, or a publication.

Question-and-answer Session

A period during a conference or seminar when participants can ask questions and get answers from speakers or experts.