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If a Manager Gets Employees to Adopt a New Information

question 69

Multiple Choice

If a manager gets employees to adopt a new information system by telling them only about the benefits of the new system and omitting discussion of its limitations or deficiencies so that it will appear more attractive to them, he is __________them.


Definitions:

Guerrilla Marketing

An advertising strategy that uses unconventional and low-cost tactics to create engaging and memorable marketing campaigns.

Creative

Pertaining to or involving the imagination or original ideas, especially in the production of artistic work.

Limitations

Restrictions or constraints that limit the scope, effectiveness, or value of something, often acknowledged in research or project planning.

Setting The Price

The process of determining the selling price of a product or service, considering factors such as cost, demand, competition, and market conditions.

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