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A marketing organization that is structured by customer would break down its territory into northern, southern, eastern and western regions.
Anecdotal Information
Information derived from personal accounts, observations, or reports, rather than systematic scientific evaluation.
Representative
An entity or individual that stands in or speaks on behalf of others.
Forewarned
Having prior knowledge or warning about a future event, often enabling preparation or prevention.
Empirical
Based on observation or experience rather than theory or pure logic, typically involving data collection and analysis.
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