Examlex
Explain benchmarking, ISO 9000, and six sigma.
Brand Recognition Strategy
Tactics employed by businesses to make their brand easily identifiable and memorable to consumers.
Marketers
Individuals or teams specializing in creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.
Decoys
In marketing, products or pricing strategies designed to influence the consumer's choice by making other options appear more attractive.
Co-branding
A marketing strategy that involves a partnership between two or more brands to create a product or service that leverages the strength of each brand's identity.
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