Are Appropriate When There Is a Single Measurement of Each

question 26

Multiple Choice

are appropriate when there is a single measurement of each element in the sample, or there are several measurements of each element but each variable is analyzed in isolation.

• A) Multivariate techniques
• B) Interdependence techniques
• C) Dependence techniques
• D) Univariate techniques

Understand the concept and significance of brand communities and communities of practice in social media.

Identify the advantages and disadvantages of user-generated content sites, RSS feeds, and curation sites.

Recognize effective social media strategies for responding to rumors or misinformation.

Interpret how companies measure engagement with online stakeholders through tools like sentiment analysis.