Examlex
Positioning strategy entails the creation and enhancement that makes the brand image specific in the customer's mind.
Defense Mechanism
Psychological strategies brought into play by individuals or the ego to protect against anxiety and to manage emotional conflict and stress.
Displacement
In physics, the movement of an object from one place to another or the volume displaced by an object in a fluid.
Repression
A defense mechanism where unpleasant thoughts, memories, or feelings are unconsciously excluded from awareness.
Defense Mechanism
A psychological strategy unconsciously used to protect a person from anxiety arising from unacceptable thoughts or feelings.
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