The "Tip of the Iceberg Phenomenon" Is

question 31

Multiple Choice

The "Tip of the Iceberg Phenomenon" is:

• A) The worksheet that tracks customer complaints over a period of time
• B) The basic idea that top management in an organization rarely hear complaints from customers
• C) A South Korean study that shows why customers complain
• D) None of the above

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Definitions:

Visualization

Visualization is the process of turning abstract data into graphical or visual representations, making information more accessible and understandable.

Microsoft

A multinational technology company known for its software products, including the Windows operating system and the Office suite.

Oracle

A multinational corporation that specializes in developing and marketing database software and technology, cloud engineered systems, and enterprise software products.

Salesforce

A cloud-based software company known for its customer relationship management (CRM) product, which helps businesses connect with and understand their customers.