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Loyalty programs:
Multiple-Choice Questions
A type of question that presents respondents with several answers, from which they must select the correct option.
Replicability
The ability of an experiment or study to be duplicated or reproduced to verify results.
Comparator Research
A type of research that involves comparing the effectiveness, benefits, and drawbacks of two or more products or strategies.
Observational Research
A method of collecting data by watching subjects' behaviors, actions, or proceedings in their natural setting without interference or manipulation by the researcher.
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