Examlex
The pricing mix is the combination of prices that customers pay for products or services.
Stereotypes
Oversimplified generalizations about groups of people that ignore individual differences.
Ambivalent Sexism
The pairing of hostile beliefs about women with benevolent but patronizing beliefs about them.
Hostile Beliefs
Negative attitudes or assumptions about others that are characterized by suspicion, antagonism, or animosity.
Benevolent Beliefs
Positive but patronizing beliefs and attitudes that can unintentionally perpetuate inequality, often viewed as harmless or even supportive by those who hold them.
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Q76: When developing a questionnaire, the six Ws