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An important feature of the product/service mix is the bundle purchase concept. The bundle is broken down into which three parts?
Disease Vulnerability
The susceptibility of an individual or population to a certain disease based on factors like genetics, behaviors, and environmental exposure.
Type A Personalities
Personalities marked by a continuous sense of urgency, competitive drive, and higher levels of personal stress, potentially impacting their health.
Anger
An emotional state featuring feelings of frustration, annoyance, or antagonism towards someone or something perceived as harmful.
Emotional Catharsis
The act of liberating oneself from intense or suppressed feelings, thus offering emotional relief.
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