Besides Collecting "Hard Data" Such as Occupation Rates, REVPAR or Seat

question 21

Multiple Choice

Besides collecting "hard data" such as occupation rates, REVPAR or seat turnovers, what other type of data and questions should be asked about the markets?

• A) What are their complaints?
• B) What are their needs and wants?
• C) Who are they?
• D) Both A & B
• E) All of the above

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Definitions:

Sociability

The ability or tendency to engage in social interactions or to enjoy being in social situations.

Goal Attainment Scaling

A method used in planning and evaluation that establishes a set of personal or organizational objectives and assesses their attainment within a predefined timeframe.

Worker

An individual engaged in a particular job or activity, especially for wages or salary.

Group

a set of individuals with a shared purpose or goal.