Databases May Be Used To

question 40

Multiple Choice

Databases may be used to:

• A) Communicate with the customer
• B) Segment customers
• C) Manage the customer
• D) Sales promotions
• E) All of the above

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Definitions:

Ethical Competencies

The skills and knowledge required to act in ways that are morally acceptable and in accordance with ethical principles in professional settings.

Perceptual Competencies

The skills and abilities required to accurately perceive, assess, and understand environmental cues and human behaviors in order to make effective decisions.

Expressive Competencies

Skills related to effectively expressing oneself verbally or non-verbally, often important for interpersonal communication and leadership.

Big Five Personality Model

A theory that describes personality using five broad dimensions: openness, conscientiousness, extraversion, agreeableness, and neuroticism.