One Way to Determine the Success of a Promotion Is

question 7

Multiple Choice

One way to determine the success of a promotion is:

• A) A pre/post promotion test with a control group
• B) A sample market based survey
• C) "They would have come anyway" analysis
• D) "They will come again" analysis
• E) Both A & D

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Definitions:

Asset Accounts

Accounts that track the value of the resources owned by a business, which can include cash, inventory, equipment, and real estate.

Journal

A record where all financial transactions of a business are initially noted before they are transferred to ledger accounts.

Ledger

A comprehensive collection of a company's accounts, documenting all transactions and financial results.