When Does a Sustainable Competitive Advantage Occur

question 16

Multiple Choice

When does a sustainable competitive advantage occur?

• A) Both the difference in important attributes and the capability gap can endure over time
• B) Customers perceive a consistent difference in important attributes between one firm or property and its competition
• C) The difference is the result of a capability gap between the firm and its competitors
• D) All of the above

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Definitions:

Housewives

Women who manage their households while not being employed outside the home, often taking care of children and performing domestic tasks.

Sunk Costs

Costs that have already been incurred and cannot be recovered, which should not influence ongoing decision-making but often do.

Foot-in-the-door Technique

A persuasion strategy in which agreeing to a small initial request increases the likelihood of agreeing to a second, larger request.

Electric Shocks

A method often used in psychology experiments to deliver a mild to severe stimulus to participants, sometimes to study pain response or learning.