Knowing What We Now Know from the Theory of Reasoned

question 13

Multiple Choice

Knowing what we now know from the theory of reasoned action, LaPiere's (1934) study of attitudes towards Chinese was:

• A) flawed because LaPiere was not Chinese.
• B) a spectacular example of a general measure of attitude failing to predict a specific behaviour.
• C) ahead of its time in measuring behavioural intentions.
• D) a sad reflection on how the hospitality industry rationalised the way it behaved.

---

Definitions:

Cro-Magnon

Common name for the first fossils to be designated Homo sapiens.

Spears

Long-shafted weapons with a pointed tip, historically used for hunting and combat by various cultures around the world.

Scraper

A tool, typically with a sharp edge, used to remove unwanted matter from surfaces.

Ray-finned Fishes

A diverse group of fishes characterized by fins supported by long, bony rods arranged in a ray pattern.