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Mrs Sharp, the Owner of a Restaurant, Induced the Morissons

question 178

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Mrs. Sharp, the owner of a restaurant, induced the Morissons to buy the business by a misrepresentation; the invoices made her costs appear less than they actually were, and thus her profits more than they actually were. On these facts, which of the following is false?

Comprehend the concepts of brand voice and personal brand in establishing a unique social media presence.
Recognize the essential skills needed for creating a strong online brand voice.
Differentiate between generalist and specialist roles in social media.
Identify personal brand associations and their importance in differentiation.

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