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Identify which of the following statements is true.
Social Media
Online platforms and technologies that enable users to create, share content, and participate in social networking.
Brand Managers
Professionals responsible for developing and maintaining a brand's image, strategy, and campaign to maximize brand equity.
Self-disclosure
The process of sharing personal, often private, information about oneself with others to build relationships or foster intimacy.
Favorable Image
A perception held by consumers or the public that a brand, product, or company is of high quality, trustworthy, or desirable.
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