Modern Advertising

question 71

Multiple Choice

Modern advertising

• A) Typically is confined to discussing the qualities of the product
• B) Generally reflects social reality, for example by showing multiracial couples
• C) Usually tries to associate the product with a desirable quality or activity
• D) Has become less necessary for survival and profitability of most media

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Definitions:

Audio Clip

A short piece of audio that can be played back in a digital format, used in various applications and media productions.

Background

The part of a scene or image that appears behind the main subjects, or the foundation color or pattern of a document or webpage.

Trim Video

The process of cutting or removing unwanted sections from video footage to adjust the length or focus.

Two-Headed Arrow

A graphical symbol used to indicate resizing or scaling actions in software applications by dragging the cursor.