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Explain What a "Token" Is, and the Implication for a Person

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Essay

Explain what a "token" is, and the implication for a person who is a "token".


Definitions:

Relationship Marketing

A strategy designed to foster customer loyalty, interaction, and long-term engagement by offering value beyond the product itself.

Customer Relationships

The ongoing interactions and engagement between a company and its customers, aiming to enhance loyalty and satisfaction.

Empowerment

The process of giving individuals or groups the power and resources to make decisions and effect change within their communities or organizations.

Discount Coupons

Marketing tools that offer consumers a reduction in the price of goods or services, often used to stimulate sales or attract new customers.

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