In What Way Is a Network Denser Than a Group

question 73

Multiple Choice

In what way is a network denser than a group?

• A) In a network, people's interpersonal connections are stronger than in a group.
• B) In a network, there are many more connections than in a group.
• C) In a network, ties are much stronger and longer lasting compared to a group
• D) People in networks have at most two degrees of separation, compared to four in groups.

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Definitions:

Cognitive Dissonance

is the mental discomfort (psychological stress) experienced by a person who simultaneously holds two or more contradictory beliefs, ideas, or values.

Opinion Leader

An individual whose beliefs or attitudes are respected and can influence the opinions and behaviors of a wider audience.

Dissociative Reference Group

A group to which an individual does not want to belong or be associated with, often influencing consumer behavior by avoiding products or brands favored by the group.

Aspirational

Refers to brands, products, or lifestyles that a consumer desires to have in the future, driven by the perception of a better social status or quality of life.