Cholinergic Synapses Use the Neurotransmitter

question 63

Multiple Choice

Cholinergic synapses use the neurotransmitter:

• A)norepinephrine.
• B)acetylcholine.
• C)serotonin.
• D)epinephrine.

---

Definitions:

Mass Affluent

Individuals with a significant amount of disposable income, though not wealthy by traditional standards, making them a target for certain luxury goods and financial services.

80/20 Rule

A theory that suggests that 20 percent of heavy users account for 80 percent of the total demand.

Heavy Users

Consumers who use or purchase a product or service much more frequently than average users.

VALS Framework

A psychographic segmentation tool used to categorize consumers into eight distinct types based on their lifestyles, attitudes, and values.