Which of the Following Segments of the ICT Sector in Canada

question 40

Multiple Choice

Which of the following segments of the ICT sector in Canada is responsible for the majority of this sectors revenue,according to Industry Canada?

• A)Export
• B)Services
• C)Manufacturing
• D)Software
• E)Hardware

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Definitions:

Frequency Marketing

Frequency marketing is a strategy that rewards customers based on the frequency of their purchases, aiming to increase customer loyalty by offering incentives for repeated business.

Usage Rate

The frequency with which a consumer uses a product or service over a specified period.

Target Audience

The target audience is the specific group of consumers identified by marketers as the most likely purchasers of a product or service, often defined by demographic characteristics.

Behavioral Segmentation

The process of dividing a market into groups based on consumer behaviors such as purchasing patterns, brand interactions, and product usage.