Jones Corp

question 188

Multiple Choice

Jones Corp.reported current assets of $193,000 and current liabilities of $137,000 on its most recent balance sheet.The working capital is:

• A)141%.
• B)71%.
• C)($56,000).
• D)$56,000.
• E)41%.

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Definitions:

Marketing Concept

A business philosophy that focuses on identifying and meeting the needs and wants of customers as the key to achieving profitability.

Environmental Forces

External factors that affect a company's ability to operate, including economic, political, social, technological, and environmental issues.

Marketing Opportunities

Potential areas where a company can generate increased demand for its products or services, often leading to business growth and expansion.

Customer Value

The satisfaction a customer experiences or expects to experience by taking a given action relative to the cost of that action.