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A controlling influence over the investee is based on the investor owning voting stock exceeding:
Durable Goods
Products that are not consumed or destroyed in use and thus have a long life-span, such as cars and appliances.
Marketing Actions
Specific steps or strategies undertaken by companies to promote and sell products or services to target audiences.
New Product Development
A process used by companies to conceptualize, design, develop, and finally launch a new product in the market.
Nondurable Good
A product that is consumed or has a short life span, typically less than three years, such as food, fuel, or paper products.
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