In a Television Advertisement,a Young Man Is Shown to Be

question 2

Multiple Choice

In a television advertisement,a young man is shown to be the center of attraction for young and attractive models because he drives the luxury car brand,Exotica.The advertisement targets young,single men.In the context of embedded marketing,which of the following statements is true?

• A)The Exotica brand in the advertisement is the unconditioned stimulus.
• B)The male viewers are unaffected by the appearance of the attractive models in the advertisement.
• C)The attractive models in the advertisement are the conditioned stimulus.
• D)The advertisement will work best if the Exotica car precedes the appearance of the attractive person.

---

Definitions:

Omissions

Instances where information that should have been included in a document or conversation was left out, either intentionally or unintentionally.

Declining Balance

Declining balance is a method of accelerated depreciation in which an asset's book value is reduced at a faster rate in the early years of its life.

Straight-Line

A method of calculating depreciation of an asset where the asset's cost is evenly spread over its useful life.

Depreciation

The systematic allocation of the cost of a tangible asset over its useful life, reflecting the decrease in value over time.