In Exponential Smoothing, If the Smoothing Constant, Alpha, Is 0

question 9

True/False

In exponential smoothing, if the smoothing constant, alpha, is 0, the forecast will never change.

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Definitions:

Product Life Cycle

The course of a product's sales and profits over its lifetime, typically divided into introduction, growth, maturity, and decline phases.

Diffusion of Innovation

The process by which a new idea, product, or technology spreads through a culture or market over time.

Strategy Seminar

A workshop or meeting focused on planning and decision-making processes to outline and implement business strategies.

Sales Peak

The highest point or period of maximum sales for a product or service, often influenced by factors such as seasonality, marketing efforts, or consumer trends.