Examlex
Ethnocentrism is not simply taking pride in one's group.
Target Audience
refers to a specific group of consumers identified as the intended recipients of a product, service, or marketing campaign.
Wasted Coverage
Marketing or advertising efforts that reach a large number of individuals who are not potential customers, leading to inefficient use of resources.
Nonpersonal Communication
Messages conveyed through mass media that are not directed at specific individuals but are intended to reach a wide audience.
Identified Sponsor
A person or organization that is publicly recognized as providing financial support or backing for an event, program, or project.
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