Taylor,an Employee of Datacell Corp

question 2

Multiple Choice

Taylor,an employee of Datacell Corp.,is dissatisfied with his job as a software engineer.He finds the work monotonous and tiresome.However,he is determined to stay with organization because he fears that other organizations might not pay him a salary as high as his current salary.Moreover,DataCell also offers healthcare and retirement benefits to its employees.In the context of organizational psychology,Taylor is most likely displaying _____ in this scenario.

• A)affective commitment
• B)continuance commitment
• C)normative commitment
• D)personal commitment

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Definitions:

Attention-Getter

A technique used to capture the audience's interest at the beginning of a communication.

Persuasion

The act of convincing someone to do or believe something through reasoning or argument.

Hard Sell

A sales strategy that uses direct and forceful tactics to persuade customers to buy immediately.

Unsolicited Sales Message

A promotional message received by a consumer without prior request, often perceived as intrusive or spam.