Repetition Is a Tried-And-True Way Of

question 42

Multiple Choice

Repetition is a tried-and-true way of: 

• A) posing one or more logical arguments to an engaged consumer. 
• B) gaining easier retrieval of brand names from consumer's memory. 
• C) demonstrating a brand's ability to satisfy consumers by comparing its features to those of competitive brands. 
• D) leveraging the propensity for humans to distort information in the favor of liked brands without knowing they are doing so.

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Definitions:

Road Map

A plan or strategy intended to achieve a specific goal, laid out with steps or milestones.

Feasibility

The measure of how viable or possible it is to achieve a proposed project or plan, often assessed in terms of cost, time, resources, and technology.

Value Proposition

The unique value a product or service offers to customers, distinguishing it from competitors.

Revenue Streams

Different sources or methods through which a business generates income from its activities or assets.