Companies Can Facilitate and Speed External Communication Among Customers by Creating

question 75

True/False

Companies can facilitate and speed external communication among customers by creating online and off-line "buzz" through brand advocates and user communities.

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Definitions:

Forced Distribution Method

A performance evaluation method that assigns a certain percentage of employees to predetermined categories, such as high, average, or low performers, often resulting in a bell curve distribution.

Performance Appraisal

The method of assessing a worker's performance and output in comparison to predefined standards and the goals of the organization.

Job Enlargement

Job enlargement increases task variety by combining into one job two or more tasks that were previously assigned to separate workers.

Job Enrichment

Job enrichment builds high-content jobs that involve planning and evaluating duties normally done by supervisors.