A Company That Seeks to Increase Its Sales and Profits

question 22

Multiple Choice

A company that seeks to increase its sales and profits through backward, forward, or horizontal integration within the industry is said to be employing a(n) ________ strategy.

• A) diversification growth
• B) intensive growth
• C) target growth
• D) integrative growth
• E) conglomerate growth

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Definitions:

Competitive Advantage

An attribute that allows an organization to outperform its competitors, leading to greater sales or margins and market share.

Record Integrity

Pertains to the accuracy and consistency of data stored in databases or other storage platforms over its entire lifecycle.

MRP

Materials Requirement Planning, a system for effectively managing manufacturing processes by calculating materials, components, and quantities needed.

Parent Component

A part or item in an assembly or sub-assembly that has one or more components underneath it in the hierarchy of materials.