Examlex
For his class presentation,Bruce plans to discuss the Big Five personality factors used by people throughout the world to describe others or themselves. Which of the following is NOT a factor that Bruce will discuss?
Discrimination
Unfair treatment of individuals based on their characteristics, such as race, age, gender, or sexuality, rather than individual merit.
Central Route
In the context of persuasion, it refers to a pathway of influencing attitudes by appealing to logic and reason, involving careful and thoughtful consideration of message content.
Peripheral Route
A mode of persuasion that occurs when someone evaluates a message based on superficial cues rather than the actual content of the message.
Stereotypes
Overgeneralized beliefs about a particular category of people, which often lead to assumptions and judgments without individual evidence.
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