Which of the Following Is an Example of a Trade

question 151

Multiple Choice

Which of the following is an example of a trade promotion?

• A) free samples
• B) discount coupons
• C) display allowances
• D) contests for sales reps
• E) premiums

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Definitions:

Dividends Per Common Share

The amount of declared dividends for the period that is intended for each share of common stock held.

Return on Common Stockholders' Equity

A measure of financial performance that indicates how much profit a company generates with the money shareholders have invested, specifically for common shares.

Preferred Dividends

Dividends that are paid to preferred shareholders before any are distributed to common shareholders.

Earnings per Share

A measure of a company's profitability that indicates how much money shareholders would receive for each share owned, calculated by dividing net income by the number of outstanding shares.