Examlex
What percentage of Canadians report using natural health products?
Overconfidence Effect
A psychological tendency where a person's personal assurance in their decisions exceeds the actual correctness of those decisions.
Prospect Theory
A behavioral economic theory that describes the way people choose between probabilistic alternatives that involve risk, where the probability of outcomes is uncertain.
Behavioral Economists
Economists who study the effects of psychological, cognitive, emotional, cultural, and social factors on economic decisions of individuals and institutions.
Availability Heuristic
A cognitive bias where people make judgments about the likelihood of an event based on how easily examples come to mind.
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