Examlex
One of the shortcomings of direct marketing is that the firms cannot easily measure its response.
Welfare-Maximizing Output
The level of production in an economy that leads to the highest possible welfare, balancing efficiency and equity among consumers and producers.
Brand Name
The unique name given to a product or service by its maker to distinguish it from competitors and build recognition and loyalty.
Brand Name
A designation assigned by the manufacturer to a product or series of products, notably a trademark.
Community Zoning Laws
Regulations establishing how land within specific areas can be used, affecting the layout and architecture of communities.
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