Flash Cookies Are Controversial, in Part, Because

question 8

Multiple Choice

Flash cookies are controversial, in part, because

• A) they are commonly used by identify thieves to steal credit card numbers.
• B) they consume huge amounts of hard disk space.
• C) they allow online retailers such as Amazon.com to track online shopping on other Web sites.
• D) they are not controlled by the privacy controls of most Web browsers.
• E) All of the above

---

Definitions:

Service Encounter

The interaction between a customer and a service provider during which a service is provided.

Service Quality

The assessment of how well a delivered service matches customers' expectations.

Tangibility

The attribute of being able to be touched, seen, tasted, felt, or smelled, often used in differentiating goods from services.

Service Quality

The degree to which a delivered service meets the expectations of the customer, often assessed through dimensions like reliability, assurance, tangibles, empathy, and responsiveness.