Examlex
DGGE stands for_________ .
Below-Market Pricing
A pricing strategy where goods or services are offered at prices lower than the typical market value.
Loss-Leader Pricing
A pricing strategy where a product is sold at a price below its market cost to stimulate other profitable sales.
Yield Management Pricing
A pricing strategy that involves adjusting prices based on expected demand levels, commonly used in the airline and hotel industries.
Skimming Pricing
A pricing strategy where a firm charges the highest initial price that customers will pay and lowers it over time as the demand at the higher price decreases.
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