Which of the Following Statements BEST Describes the Difference Between

question 18

Multiple Choice

Which of the following statements BEST describes the difference between age and life- cycle segmentation and generational segmentation?

• A) Age and life- cycle segmentation is a relatively straightforward segmentation strategy while generational segmentation is much harder to implement.
• B) Age and life- cycle segmentation assumes the effect of time, and generational segmentation is based on the effects of economic and social status.
• C) There are no differences between age and life- cycle segmentation and generational segmentation.
• D) Age and life- cycle segmentation assumes people are influenced by where they are in life, and generational segmentation assumes they are influenced by what they grew up with.
• E) Age and life- cycle segmentation is rigid and unchanging over time while generational segmentation changes with each decade.

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Definitions:

Control Mechanism

Systems or procedures implemented to regulate processes, behaviors, or operations to achieve stability or compliance within an organization.

Virtual Organization

An organization that enables employees to coordinate and execute activities almost entirely through information technology, rather than by working in the same physical space.

Cloud-Based Servers

Servers hosted and accessed over the internet, allowing users to store, manage, and process data in a remote network of servers instead of on local servers or personal computers.

Telecommute

The practice of working from a remote location outside of a traditional office environment, often from home, using internet connectivity.