Which of the Following Statements BEST Defines Direct Marketing

question 3

Multiple Choice

Which of the following statements BEST defines direct marketing?

• A) another term for telemarketing or telesales
• B) any approach that permits customers to place orders by telephone, Internet or post
• C) an interactive system of marketing that uses one or more advertising media and results in a measurable response
• D) any approach used by an organisation that leads to a sale
• E) marketing activities conducted via telephone or over the Internet

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Definitions:

Californios

The Hispanic residents of California, particularly those living there before it became a part of the United States.

Cattle Ranchers

Individuals or companies engaged in the raising and grazing of cattle, often for meat production, on extensive ranches.

1830s and 1840s

Decades in the 19th century characterized by significant social, political, and economic changes, including industrialization and the expansion of slavery in the United States, leading to increased tensions leading to the Civil War.

Reannexation

A term referring to the act of annexing something again or reclaiming territory that was once part of a country or jurisdiction.