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A Major Advantage of Customer Databases Is That the Customer

question 74

True/False

A major advantage of customer databases is that the customer lifetime value for each customer can be readily monitored.


Definitions:

Immediacy

The quality of bringing one into direct and instant involvement with something, giving a sense of urgency or importance.

Cost

The amount of money required to purchase, produce, or maintain something.

Crisis Communication

The strategy and execution of communicating effectively during a crisis to manage perceptions and mitigate damage to reputation.

Informal Language

Language that is colloquial, casual, and not bound by strict grammatical rules, often used in personal or less formal contexts.

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