Which of the Following Statements About Print Advertisements Is FALSE

question 167

Multiple Choice

Which of the following statements about print advertisements is FALSE?

• A) Less than 10 per cent of the exposed audience will read most of the body copy.
• B) The advertisement will be noted by less than 50 per cent of the exposed audience.
• C) Only about 30 per cent of the exposed audience will recall the main point of the headline.
• D) Only about 25 per cent of the exposed audience will remember the advertiser's name.
• E) More than 60 per cent of the exposed audience will decode the illustration.

Analyze the dominance of English and other major languages on the internet and global communication.

Understand the classification of languages into different subgroups and the concept of language families.

Grasp the socio-linguistic study of language and its relationship with society.

Comprehend the role of nonverbal communication and paralanguage in human interaction.

---

Definitions:

Promoter

An individual or company who takes initiative to organize, finance, or promote and start up a new business venture or event.

Agent

An individual authorized to act on behalf of another, known as the principal, in dealings with third parties.

State

A political entity that possesses sovereignty and governance over a defined geographic area.

Corporations

Legal entities recognized by law as separate from their owners, with rights to enter contracts, own assets, and be liable for debts.