Select the Word That Best Completes the Following Sentence

question 63

Multiple Choice

Select the word that best completes the following sentence. A major trend in distribution is __________ in which producers either cut out intermediaries and go directly to final buyers or seek out new types of channel intermediaries.

• A) disintermediation
• B) hybrid distribution systems
• C) direct distribution
• D) exclusive distribution
• E) reintermediation

---

Definitions:

Complex Process

A complicated series of actions or steps that involve multiple factors or considerations and usually require detailed planning and execution.

Multimedia

The use of multiple forms of media, such as text, audio, images, animations, or video, to convey information.

Unethical Message

A communication that is dishonest, manipulative, or otherwise morally questionable.

Misleading

Providing false or deceptive information that causes someone to believe something that is not true.