The Primary Rationale for the Use of Intermediaries Is Their

question 16

True/False

The primary rationale for the use of intermediaries is their superior efficiency in making goods widely available and accessible to target markets.

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Definitions:

Global Integration

The process of international interconnection and cooperation, through which businesses and economies around the world become more interdependent.

Centralized Arena

A concept or structure where decision-making and authority are concentrated at a single point, especially within an organization.

Multidomestic Strategy

A corporate strategy that involves producing products or services tailored to individual local markets.

Tailor

To adapt or modify something to suit a particular need or preference.